311 is a popular 90's band that is always asked what 311 actually means. Growing up I've always heard that 311 stood for KKK, the 11 standing for K as the eleventh letter in the alphabet and 3 meaning 3 K's. It's no surprise that I’ve heard this considering that Americans have been consistently fighting the racial battle still to this day in 2009. 311 is constantly interviewed and asked if their name really stands for the Ku Klux Klan. Many times the band has answered with, " a number dictated to me by a higher intelligence", or that "3 minutes and 11 seconds is the perfect length for a song". The media has never believed 311, and always seems to go back to the original KKK rumor. It's no surprise to me that media carries on about this rumor because Americans have become accustom to believing the worst in things rather than the good. I think that media publishers would publish the racial rumor to draw more attention and to have high rates rather than the real explanation. Just like 311, other famous bands and people have to deal with these controversies everyday. It's sad to me that in order to sell a magazine or band, the media has to come up with a negative story about them to get societies attention.